Intercom vs Zendesk Why HubSpot is the Best Alternative

by Sahul Breviant
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Zendesk vs Intercom in 2023: Detailed Analysis of Features, Pricing, and More

zendesk vs. intercom

Hivers offers round-the-clock proactive support across all its plans, ensuring that no matter the time or issue, expert assistance is always available. This 24/7 support model is designed to provide continuous, real-time solutions to clients, enhancing the overall reliability and responsiveness of Hivers’ services. Choosing the right customer service platform is pivotal for enhancing business-client interactions. In this context, Zendesk and Intercom emerge as key contenders, each offering distinct features tailored to dynamic customer service environments. Zendesk provides comprehensive security and compliance features, ensuring customer data privacy.

There are several actions that could trigger this block including submitting a certain word or phrase, a SQL command or malformed data. When you’re choosing an accounts payable software, you’d probably be overwhelmed by the number of options Google throws at… When you’re managing hundreds or thousands of customer issues daily, you need a streamlined approach in place. They have a 2-day SLA, no phone support, and the times I have had to work with them they have been incredibly difficult to work with. Very rarely do they understand the issue (mostly with Explore) that I am trying to communicate to them. When comparing the omnichannel support functionalities of Zendesk and Intercom, both platforms show distinct strengths and weaknesses.

If you seek a comprehensive customer support solution with a strong emphasis on traditional ticketing, Zendesk is a solid choice, particularly for smaller to mid-sized businesses. Intercom is ideal for personalized messaging, while Zendesk offers robust ticket management and self-service options. In this article, we comprehensively do a comparison of Zendesk vs Intercom, examining their key features, benefits, and industry use cases. By exploring their distinct offerings, we aim to assist businesses in making informed decisions when selecting a customer service platform. This exploration aims to provide a detailed comparison, aiding businesses in making an informed decision that aligns with their customer service goals. Both Zendesk and Intercom offer robust solutions, but the choice ultimately depends on specific business needs.

Customers of Zendesk can purchase priority assistance at the enterprise tier, which includes a 99.9% uptime service level agreement and a 1-hour service level goal. At all tiers, there is an additional fee to work with a member of the Zendesk success team on unique engagements. Learn their benefits, integration steps, best tools to try and common pitfalls to avoid.

If you’re already using Intercom and want to continue using it as the front-end CRM experience, integrating with Zendesk can improve it. Check out our chart that compares the capabilities of Zendesk vs. Intercom. G2 ranks Intercom higher than Zendesk for ease of setup, and support quality—so you can expect a smooth transition, effortless onboarding, and continuous success. Whether you’re starting fresh with Intercom or migrating from Zendesk, set up is quick and easy. Keeping this general theme in mind, I’ll dive deeper into how each software’s features compare, so you can decide which use case might best fit your needs.

The former is one of the oldest and most reliable solutions on the market, while the latter sets the bar high in terms of innovative and out-of-the-box features. Powered by Explore, Zendesk’s reporting capabilities are pretty impressive. Right out of the gate, you’ve got dozens of pre-set report options on everything from satisfaction ratings and time in status to abandoned calls and Answer Bot resolutions. You can even save custom dashboards for a more tailored reporting experience. Zendesk also packs some pretty potent tools into their platform, so you can empower your agents to do what they do with less repetition. Agents can use basic automation (like auto-closing tickets or setting auto-responses), apply list organization to stay on top of their tasks, or set up triggers to keep tickets moving automatically.

zendesk vs. intercom

This is especially helpful for smaller businesses that may not need a lot of features. Messagely’s chatbots are powerful tools for qualifying and converting leads while your team is otherwise occupied or away. With chatbots, you can generate leads to hand over to your sales team and solve common customer queries without the need of a customer service representative behind a keyboard. On the other hand, Zendesk’s customer support includes a knowledge base that’s very intuitive and easy to navigate.

Intercom vs Zendesk: overall impression

Managing everything manually is becoming increasingly difficult, and you need a robust customer support platform to streamline your operations. Compared to Zendesk and Intercom, Helpwise offers competitive and transparent pricing plans. Its straightforward pricing structure ensures businesses get access to the required zendesk vs. intercom features without complex tiers or hidden costs, making it an attractive option for cost-conscious organizations. These plans make Hiver a versatile tool, catering to a range of business sizes and needs, from startups to large enterprises looking for a comprehensive customer support solution within Gmail.

zendesk vs. intercom

Intercom has a wider range of uses out of the box than Zendesk, though by adding Zendesk Sell, you could more than make up for it. Both options are well designed, easy to use, and share some pretty key functionality like behavioral triggers and omnichannel-ality (omnichannel-centricity?). But with perks like more advanced chatbots, automation, and lead management capabilities, Intercom could have an edge for many users. You could technically consider Intercom a CRM, but it’s really more of a customer-focused communication product. It isn’t as adept at purer sales tasks like lead management, list engagement, advanced reporting, forecasting, and workflow management as you’d expect a more complete CRM to be.

Intercom is a customer support platform known for its effective messaging and automation, enhancing in-context support within products, apps, or websites. It features the Intercom Messenger, which works with existing support tools for self-serve or live support. With industry-leading AI that infuses intelligence into every interaction, robust integrations, and exceptional data security and compliance, it’s no wonder why Zendesk is a trusted leader in CX. Zendesk boasts robust reporting and analytics tools, plus a dedicated workforce management system. With custom correlation and attribution, you can dive deep into the root cause behind your metrics. We also provide real-time and historical reporting dashboards so you can take action at the moment and learn from past trends.

Security

Zendesk is renowned for its comprehensive toolset that aids in automating customer service workflows and fine-tuning chatbot interactions. Its strengths are prominently seen in multi-channel support, with effective email, social media, and live chat integrations, coupled with a robust internal knowledge base for agent support. It’s known for its unified agent workspace which combines different communication methods like email, social media messaging, live chat, and SMS, all in one place. This makes it easier for support teams to handle customer interactions without switching between different systems. Plus, Zendesk’s integration with various channels ensures customers can always find a convenient way to reach out.

zendesk vs. intercom

Zendesk is among the industry’s best ticketing and customer support software, and most of its additional functionality is icing on the proverbial cake. Intercom, on the other hand, is designed to be more of a complete solution for sales, marketing, and customer relationship nurturing. You Chat PG can use it for customer support, but that’s not its core strength. What sets Zendesk apart is its user-friendly interface, customizable workflows, and scalability. It caters to a wide range of industries, particularly excelling in e-commerce, SaaS, technology, and telecommunications.

Founded in 2007, Zendesk started as a ticketing tool for customer success teams. It was later that they started adding all kinds of other features, like live chat for customer conversations. They bought out the Zopim live chat solution and integrated it with their toolset.

The platform is recognized for its ability to resolve a significant portion of common questions automatically, ensuring faster response times. As a result, customers can implement the help desk software quickly—without the need for developers—and see a faster return on investment. Plus, our transparent pricing doesn’t have hidden fees or endless add-ons, so customers know exactly what they’re paying for and can calculate the total cost of ownership ahead of time. In comparison, Intercom’s confusing pricing structure that features multiple add-ons may be unsuitable for small businesses.

The Zendesk chat tool has most of the necessary features like shortcuts (saved responses), automated triggers, and live chat analytics. You can foun additiona information about ai customer service and artificial intelligence and NLP. Zendesk is billed more as a customer support and ticketing solution, while Intercom includes more native CRM functionality. Intercom isn’t quite as strong as Zendesk in comparison to some of Zendesk’s customer support strengths, but it has more features for sales and lead nurturing. Overall, I actually liked Zendesk’s user experience better than Intercom’s in terms of its messaging dashboard. Intercom has a dark mode that I think many people will appreciate, and I wouldn’t say it’s lacking in any way.

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Intercom has your back if you’re looking to supercharge your sales efforts. It’s like having a toolkit for lead generation, customer segmentation, and crafting highly personalized messages. This makes it an excellent choice if you want to engage with support and potential and existing customers in real time.

It can team up with tools like Salesforce and Slack, so everything runs smoothly. While Zendesk features are plenty, someone using it for the first time can find it overwhelming. Intercom has a community forum where users can engage with each other and gain insights from their experiences.

Intercom also excels in real-time chat solutions, making it a strong contender for businesses seeking dynamic customer interaction. This unpredictability in pricing might lead to higher costs, especially for larger companies. While it offers a range of advanced features, the overall costs and potential inconsistencies in support could be a concern for some businesses​​​​. Both Zendesk and Intercom offer customer service software with AI capabilities—however, they are not created equal. With Zendesk, you get next-level AI-powered support software that’s intuitively designed, scalable, and cost-effective. Compare Zendesk vs. Intercom and future-proof your business with reliable, easy-to-use software.

Intercom stands out for its modern and user-friendly messenger functionality, which includes advanced features with a focus on automation and real-time insights. Its AI Chatbot, Fin, is particularly noted for handling complex queries efficiently. When comparing Zendesk and Intercom, various factors come into play, each focusing on different aspects, strengths, and weaknesses of these customer support platforms.

Low total cost of ownership

Moreover, for users who require more dedicated and personalized support, Zendesk charges an additional premium. These premium support services can range in cost, typically between $1,500 and $2,800. This additional cost can be a considerable factor for businesses to consider when evaluating their customer support needs against their budget constraints. While both platforms have a significant presence in the industry, they cater to varying business requirements.

The company was founded in 2007 and today serves over 170,000 customers worldwide. Zendesk’s mission is to build software designed to improve customer relationships. Intercom also offers scalability within its pricing plans, enabling businesses to upgrade to higher tiers as their support needs grow.

The customizable Zendesk Agent Workspace enables reps to work within a single browser tab with one-click navigation across any channel. Intercom, on the other hand, can be a complicated system, creating a steep learning curve for new users. The two essential things that Zendesk lacks in comparison to Intercom are in-app messages and email marketing tools. On the other hand, Intercom lacks many ticketing functionality that can be essential for big companies with a huge client support load.

At the same time, the vendor offers powerful reporting capabilities to help you grow and improve your business. Today, both companies offer a broad range of customer support features, making them both strong contenders in the market. Zendesk offers more advanced automation capabilities than Intercom, which may be a deciding factor for businesses that require complex workflows. Zendesk has an app available for both Android and iOS, which makes it easy to stay connected with customers while on the go. The app includes features like push notifications and real-time customer engagement — so businesses can respond quickly to customer inquiries. Intercom is a customer relationship management (CRM) software company that provides a suite of tools for managing customer interactions.

One of Zendesk’s standout features that we need to shine a spotlight on is its extensive marketplace of third-party integrations and extensions. Imagine having the power to connect your helpdesk solution with a wide range of tools and applications that your team already uses. Whether it’s syncing data with your CRM, enhancing communication via messaging platforms, https://chat.openai.com/ or automating tasks with productivity apps, Zendesk makes it possible. Zendesk provides limited customer support for its basic plan users, along with costly premium assistance options. On the other hand, Intercom is generally praised for its support features, despite facing challenges with its AI chatbot and the complexity of its help articles.

Zendesk, less user-friendly and with higher costs for quality vendor support, might not suit budget-conscious or smaller businesses. Use HubSpot Service Hub to provide seamless, fast, and delightful customer service. Intercom primarily focuses on messaging but offers limited channel breadth compared to Zendesk, requiring paid add-ons for critical channels like WhatsApp. Test any of HelpCrunch pricing plans for free for 14 days and see our tools in action right away. You can create dozens of articles in a simple, intuitive WYSIWYG text editor, divide them by categories and sections, and customize with your custom themes. If you create a new chat with the team, land on a page with no widget, and go back to the browser for some reason, your chat will go puff.

On the other hand, it provides call center functionalities, unlike Intercom. Intercom, on the other hand, was built for business messaging, so communication is one of their strong suits. Combine that with their prowess in automation and sales solutions, and you’ve got a really strong product that can handle myriad customer relationship needs. Zendesk offers a free 30-day trial, after which customers will need to upgrade to one of their paid plans.

However, the right fit for your business will depend on your particular needs and budget. If you’re looking for a comprehensive solution with lots of features and integrations, then Zendesk would be a good choice. On the other hand, if you need something that is more tailored to your customer base and is less expensive, then Intercom might be a better fit. Intercom also has a mobile app available for both Android and iOS, which makes it easy to stay connected with customers even when away from the computer.

HubSpot adds AI-powered tools to its Service and Content Hubs – VentureBeat

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Currently based in Albuquerque, NM, Bryce Emley holds an MFA in Creative Writing from NC State and nearly a decade of writing and editing experience. When he isn’t writing content, poetry, or creative nonfiction, he enjoys traveling, baking, playing music, reliving his barista days in his own kitchen, camping, and being bad at carpentry. Intercom does have a ticketing dashboard that has omnichannel functionality, much like Zendesk. Understanding these fundamental differences should go a long way in helping you pick between the two, but does that mean you can’t use one platform to do what the other does better? These are both still very versatile products, so don’t think you have to get too siloed into a single use case.

But keep in mind that Zendesk is viewed more as a support and ticketing solution, while Intercom is CRM functionality-oriented. Which means it’s rather a customer relationship management platform than anything else. But it’s designed so well that you really enjoy staying in their inbox and communicating with clients. Intercom is more for improving sales cycle and customer relationships, while Zendesk has everything a customer support representative can dream about, but it does lack wide email functionality.

  • They offer straightforward pricing plans designed to meet the diverse needs of businesses, with only 2 options to choose from; it makes it easier for business owners to make a decision regarding pricing.
  • One place Intercom really shines as a standalone CRM is its data utility.
  • Besides, the prices differ depending on the company’s size and specific needs.
  • You can even finagle some forecasting by sourcing every agent’s assigned leads.
  • Customers of Zendesk can purchase priority assistance at the enterprise tier, which includes a 99.9% uptime service level agreement and a 1-hour service level goal.

Both Zendesk and Intercom are customer support management solutions that offer features like ticket management, live chat and messaging, automation workflows, knowledge centers, and analytics. Zendesk has traditionally been more focused on customer support management, while Intercom has been more focused on live support solutions like its chat solution. While the company is smaller than Zendesk, Intercom has earned a reputation for building high-quality customer service software. The company’s products include a messaging platform, knowledge base tools, and an analytics dashboard.

Zendesk, with its extensive toolkit, is often preferred by businesses seeking an all-encompassing customer support solution. Understanding the unique attributes of Zendesk and Intercom is crucial in this comparison. Zendesk is renowned for its comprehensive range of functionalities, including advanced email ticketing, live chat, phone support, and a vast knowledge base. Its ability to seamlessly integrate with various applications further amplifies its versatility.

The app includes features like automated messages and conversation routing — so businesses can manage customer conversations more efficiently. Intercom also offers a 14-day free trial, after which customers can upgrade to a paid plan or use the basic free plan. Unlike Zendesk, the prices for Intercom are based on the number of seats and contacts, with each plan tailored to each customer, meaning that the pricing can be quite flexible.

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